“Happiness is the meaning and the purpose of life, the whole aim and end of human existence.” Aristotle is credited to have made the above pronouncement about 2000 years ago. On the subject of happiness today, clinical psychologist Monica A Frank says, “… whether we are talking about today or 2000 years ago, happiness is a consequence of pursuing a life of meaning and well-being.”
There’s no mistaking the fact that right through the history of civilization, happiness has been a primary aspect of life and living.
As an evolved generation living in modern times, we now seek an array of diversions that bring a zing to life. We are constantly on the lookout for destinations that are the perfect answer to the happiness we seek—destinations that are not only conveniently located but are also safe, and at the same time, offer the excitement and happiness we seek; in short, a totally enriching and fulfilling experience.
This was the precise line of thought that prompted us— the Nellore based MGB Group—to conceive the MGB Felicity Mall, on property our family has owned for generations in Dargamitta, a prime locality of Nellore, AP. It was therefore an exceptionally happy moment for us when the MGB Felicity Mall came into being on these premises to cater to a catchment area of four districts (Nellore, Prakasam, Kadapa, and Chittoor) that has a combined potential population of 134 lakhs. The MGB Group is backed by a ninety-year-old track record, founded on values that stand on four fundamental principles, namely—ethical business practices, sound financial discipline, consistent value to customers, and moving in step with changing times.
MGB Felicity Mall, the name says it all!
The word Felicity denotes intense happiness. Conceived with the sole intent of providing happiness on all counts to its patrons, the destination has aptly been named the MGB Felicity Mall.
Welcome to Andhra Pradesh’s largest mall!
We opened for business on June 24, 2016. And, in the short span of time it has traversed between then and now, patrons and the mall management have together turned MGB Felicity Mall into a trendsetter in the region. It is a vibrating and well-frequented space of 320,000 sq. ft. spanning six floors—the only organized mall in and around an 180kms radius of Nellore, covering four districts (Nellore, Prakasam, Kadapa, and Chittoor). In a span of 36 months, MGB Felicity Mall has received over 13 million visitors and has achieved a very strong YOY growth record with business conversion seeing double digit growth over the previous year. With plentiful options for entertainment, dining, and modern-day shopping, MGB Felicity Mall is a thoughtfully laid out destination—a family entertainment center that is today Andhra Pradesh’s largest mall!
A plethora of outlets of top line pan-India and international brands provide the new-age customer a dazzling array of shopping choices. Alongside, MGB Felicity Mall houses an exclusive food court with eateries that have a combined menu of about 1,500 items. The mall’s ground floor is headlined by the ever popular McDonalds and KFC outlets that are a huge draw among patrons.
The Smart Bazaar hyper store is yet another favorite that has large crowds milling inside, always kept on their toes with its enormous range of merchandise and unbelievable consumer offers.
An absolute bonanza awaits movie buffs at SPICE CINEMA situated on the third floor. A choice of five 4k screens with Dolby sound courtesy SPI Cinemas, south India’s leading exhibitor, screen the latest titles guaranteed to provide audiences a world class experience.
The exclusive 12,000 sq. ft. gaming zone on the fifth floor of MGB Felicity Mall has a mind-blowing selection of games and consoles to provide unending excitement to gamers.
To ensure a wholly enjoyable and pleasant experience for patrons, the mall management has taken utmost care to provide ample parking and courteous customer service. A very high standard of hygiene, plus safety arrangements backed by CCTV surveillance, firefighting equipment, and roundthe-clock security add to MGB Felicity Mall’s distinctive features.
Spoilt for choice in the mall
MGB Felicity Mall boasts of an impressive collection of both pan-Indian and foreign brands, partnering some of the best in their category to leave you truly spoilt for choice!
An ethos of innovation
At MGB Felicity Mall patrons are continually enthused to the buzz of excitement with a packed event calendar. Festivals of every hue and color are marked with hi-octane events set against the colorful backdrop of decor that captures the mood and essence of every festival and occasion. For instance, events held to mark the Sankranti festival have proved to be a resounding success, drawing crowds in excess of 50k to the mall. Adding to the fun and games is an exciting bounty of prizes that awaits winning participants.
Summertime at MGB Felicity Mall is truly fun-time for kids! The KIDS’ CARNIVAL acts as the Pied Piper, drawing children out from every nook and corner. Kids thrive on the opportunity to showcase their unique talents to the world on the buzzing and vibrant stage that is the MGB Felicity Mall.
Music aficionados of the city and its surrounding areas make a beeline for the mall as they are treated to live performances ever so often by their favorite national level rock bands. This is a first for the city, introduced exclusively by MGB Felicity Mall. To date, over half a dozen bands have performed live at MGB Felicity Mall. In the aftermath of these highly successful performances, several organizations have come forward to book space to hold their own public shows at this venue; such is the popularity of MGB Felicity Mall.
Concern for the environment is at the core of MGB Felicity Mall. Its innovative environment sustainability program comprises a slew of measures, from rooftop solar panels that harness solar energy, to use of bio-degradable bags, LED lighting, energy efficient chiller system, and water recycling system. Automatic sensors fitted to escalators and travelators and an atrium that allows natural light to pass through generate substantial savings in electricity.
Making the outdoors an integral part of the architecture is a signature of MGB Felicity Mall. Ample open space, at the front as well as the back—with the front portion beautifully landscaped—is bound to leave every visitor feeling refreshed in mind and spirit.
Fit and happy at MGB Felicity Mall!
Physical activity has long been linked with a corresponding enhancement of the happiness quotient. Therefore, promoting sports as a lifestyle activity is yet another cause the mall takes up with great enthusiasm. Holding regular competitions that not only attract sports lovers, but also stir up public interest in the role of sports in maintaining good health is an exclusive feature of MGB Felicity Mall.
There’s something for everyone!
The fun-for-everyone nature of the mall is highlighted by the sight of senior citizens who, with small children in tow, visit the mall as part of their daily evening routine. While the amusement area on the ground floor keeps the kids amused for hours, their grandparents walk around enjoying the cheerful, leisure-soaked ambience.
In Nellore and its surrounding areas, MGB Felicity Mall is highly popular as the go-to destination for everybody—families, solo, gangs of friends, and visitors to the city, who look forward to a day of fun and frolic. It is a favorite haunt among the young crowd, who see it as a place to hang out, chill and generally let their hair down. For tourists, it is a “must visit” destination on their itinerary. As Nellore’s only family entertainment center, MGB Felicity Mall is a destination that guarantees everyone intense happiness!
In its single-minded mission to deliver happiness to all its customers, MGB Felicity Mall has repeatedly been winning awards for its excellent performance. In the space of just two years we have had the privilege of being honored with three regional and one national level award.
Although a Group venture, MGB Felicity Mall is essentially the brainchild of M. G. Gopalakrishna, Jt. Managing Director, M.G.Brothers Automobiles Pvt. Ltd. Supported by a dedicated team of professionals who have made it their sole mission to provide patrons with a world-class experience of limitless entertainment, M. G. Gopalakrishna looks after the day-to-day affairs of the mall. The dream he started out with was to give the city of Nellore an exclusive family entertainment center where everyone could have a whale of a time.
Needless to say, a lot of time and hard work has gone in to turn the dream into reality. And we aresure you will agree, the end result has been very heartening and totally worth the effort! Today, MGB Felicity Mall stands tall as an exceptionally crafted mall—a combination of high-street shopping facilities in an ultra modern environment featuring cafés, restaurants, movie halls, and gaming zones to give the new age customer an immersive experience. It is today an honest testimony to our commitment to bring a smile on every customer’s face. Welcome to Andhra Pradesh’s largest mall!